Bumble is one of the biggest dating apps in the world, first gaining recognition with its women-centered design: women on Bumble text first (if they want to), which filters out unwanted messages.
However, as the app grows throughout the years, its users and impact on the online dating market grow with it.
To get a better idea, we’ll be analyzing the most significant Bumble statistics related to user demographics, app success, behavior, and so on…
User Demographics: The age, gender, and identity of Bumble users
– What is Bumble’s male-to-female ratio?
Bumble’s gender ratio is a bit better than other dating sites’.
60% are male users, whereas women make up 40% of the platform’s user base—way better than Tinder’s 75 : 25 male-to-female ratio, and about similar to Hinge’s (64% and 36%).
– How old are the majority of Bumble users?
72% of Bumble users are under the age of 35, with 26 being the average age. 38% of users are 25 to 34 years old, and only 5% are in the 55+ age range.
– The sexual orientation and education of Bumble members:
As far as education goes, 91% of users (over the age of 22) are equipped with a Bachelor’s Degree or higher.
And although the platform is welcoming to the LGBTQ+ community, only 19% of users are a part of it; 81% are straight.
User Activity: daily/monthly users and swiping/matching efficiency
– How many people use Bumble monthly and daily?
Bumble has 50-60 million monthly users, and 12-13 million daily ones; however, only half of them (49%) engage with the app daily.
On average, people spend about 62 minutes a day on Bumble.
Metric | Value |
Monthly Active Users (MAU) | 50–60 million |
Daily Active Users (DAU) | 12–13 million |
Daily Engagement Rate | 49% of users log in daily |
Average Time Spent Per Day | 62 minutes |
– What’s the swipe-to-match ratio for men and women?
Every day, Bumble sees over 80 million swipes. Since the app launched, users have made over 2 billion matches. But not everyone swipes the same way.
Men swipe right about 33% of the time, while women are much more selective, swiping right on just 6% of profiles. This impacts the matching rate for both sexes.
On average, men get 1 match for every 40 likes, while women match with 1 out of every 2 profiles they like. So yes—being thoughtful with your profile really matters, especially since 50% of matches actually lead to a conversation.
Bumble Success Rate: relationships, dates, and overall user satisfaction
– What are Bumble users looking for? And what’s the success rate?
Around 82–85% of users are on the app to find a serious relationship, not just a casual fling. Only about 4% say they’re looking for hookups, which makes Bumble stand out from more hookup-driven apps, Tinder statistics show.
1 in 4 users have gone on a first date through the app. But that’s not all: Bumble has helped spark over 5,000 engagements and weddings around the world.
– Is Bumble safe?
Another thing Bumble does well is safety, especially for women. Only 0.008% of users report abusive behavior, which is one of the lowest rates in the entire industry.
Bumble Growth: revenue and users
– How many people use Bumble?
Bumble has made a significant impact on the dating scene since its launch. With over 100 million app downloads, it has established itself as a major player in the online dating world.
Approximately 50 to 60 million users are active on Bumble each month, with the usage being concentrated in urban and college areas. Bumble's reach is global; it operates in over 190 countries and is available in 20+ languages.
– Which countries use Bumble the most?
- India: where the app is the most popular, with 15.74% of global traffic. Used by 4.1 million monthly users.
- United States: coming second with 12.24% of global traffic (3.2 million monthly users).
- Germany: accounts for 10.88% of global traffic, equating to 2.9 million monthly users.
- United Kingdom: represents 5.8% of global traffic, or 1.5 million monthly users.
- Canada: makes up 5.52% of global traffic, totaling 1.4 million monthly users.
– Bumble app revenue and growth:
Despite the large number, only 4.2 million users (8%) pay to use Bumble’s premium features. 92% continue to use it for free.
In 2024, the company reported a total revenue of $1.071 billion, marking a 2% increase from the previous year, with Bumble alone contributing $866.3 million to this total.
The platform also saw a 16–20% annual increase in user numbers, underscoring its growing appeal. In June 2024, Bumble achieved the status of the #1 most downloaded dating app in the U.S.!
Category | Details |
Paying Users | 42 million (8% of total users) |
Free Users | 92% of Bumble users use the free version |
2024 Total Revenue (Bumble Inc.) | $1.071 billion (2% increase from 2023) |
2024 Revenue from Bumble App Alone | $866.3 million |
User Growth Rate (Annual) | 16–20% increase |
U.S. App Store Rank (June 2024) | #1 most downloaded dating app in the United States |
Comparison: Bumble vs. Tinder vs. Hinge
In terms of user count, Tinder stays at the top as the biggest dating app, being followed by Bumble, and then Hinge.
46% of online daters reported using Tinder, while 28% Bumble—in certain areas like North America, Bumble dominates about one quarter of the market.
Bumble users are 2x more likely to pay for a subscription than Tinder users, and the overall time spent in the app daily is higher (62 mins/day vs. 35 mins/day).
Both Bumble and Hinge are catered towards serious daters, with 85% of Bumble users aiming to find a relationship; casual relationships are more of Tinder’s forte.
Furthermore, Bumble has Bumble Bizz and Bumble BFF, which Tinder and Hinge don’t.
Data | Bumble | Tinder | Hinge |
Monthly Active Users | 50 to 60 million monthly users | ~60 million monthly users | ~30 million monthly users |
Most Popular in These Countries | U.S.,India | Global | U.S.,UK |
Male : Female Ratio | 60 : 40 | 75 : 25 | 64 : 36 |
% Seeking Relationship | 85% | Lower | High |
Revenue ($) in 2024 | $1.07B | $1.94B | $0.55B |
Avg. Time Spent/Day | 62 minutes | 35 minutes | (TBD) |
User Upgrade Rate | ~10% | ~5% | (TBD) |
Should you give Bumble a try?
Absolutely! Bumble creates a welcoming space for serious daters, and women in particular—if you’re one of the two (or both), Bumble is for you.
With its many features, such as:
- First Moves;
- Prompts;
- Match Extends, etc., users are more than able to make meaningful connections in a safe environment.
Without a doubt, as Bumble continues to grow, so will its effect on the online dating scene, but that is not to say there are no downsides.
For instance, matches disappear after 24 hours if a connection isn’t made, and a woman-text-first function may not be to everyone’s liking.
Now that you know what’s up with Bumble, take the first step!
References:
- Bumble Inc. Investor Relations
- Bumble Press Releases & Newsroom
- Bumble SEC Filings
- Statista
- Pew Research Center
- Backlinko
- Business of Apps
- World Population Review
- Forbes
- Business Insider
- The Economist
- Mashable
- TechCrunch
- Reuters
- Reddit (r/dating, r/bumble)
- YouGov Surveys & College Polls
- Helplama
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